Pitch Positioning

How to engage an audience with your idea’s story

presented by the DREAM Workshop Series

Thursday, April 20, 2017.  5:30 to 6:30 pm.  Free admission, refreshments provided.

In an ideal world, your idea would speak for itself.  Unfortunately, sometimes the very best ideas don’t sound plausible, much less enticing, on their own.  And even if yours does, there are still plenty of tips and tricks you can learn to gain an advantage in the quest for funding.

In this installment of the DREAM Workshop Series, Matt James of CourseStorm will explain how to persuade an audience, by telling them about your startup idea in the form of a compelling story.



Matt James is a co-founder and the Head of Product at CourseStorm, a startup located in Orono, Maine that makes software for schools, libraries, hospitals, and museums to take registrations for their classes.  Currently, CourseStorm has over 100,000 student accounts in 50 states.  Their software is used by educational organizations throughout the country, including the Museum of Modern Art in New York City.

A 2005 graduate of the University of Maine’s New Media Department, Matt has been developing web-based software for education for over 15 years.  He likes to develop software that’s impossibly simple to use.  Some of his work has been featured on Wired.com.

Matt is also a graduate of Top Gun, an entrepreneurship accelerator program offered by the Maine Center for Entrepreneurial Development (MCED).